Branding
for small businesses through to Global players
We're here to help you get noticed. We create brands that sets you apart from your competition, so you can attract more customers, grow your business and achieve results. We’re perfectionists and we love clients who are ambitious, motivated and determined in what they do.
Creating, Developing and Delivering Impactful Brands
We create brands that speak to you, your customers and your audience. We dig deep to understand who you are, what your brand offers and who your audience is. We create a brand with the correct tone of voice and visual impact that rolls out across all different forms of advertising online and offline.
Our Branding Services
Brand Strategy
Understanding your competitors and industry to discover the perfect strategy for your brand.
Brand Identity Design
Giving your brand some identity through logo, type, colour and styles.
Brand Guidelines
An extensive rulebook on how to use your brand to keep consistency and structure.
Tone of Voice
Discovering how your brand should speak, through visual and written content.
Brand Collateral
Applying your brand into your immediate collateral such as business cards, leaflets and brochures.
Brand Workshops
Hosting an internal workshop to really uncover the brand ethos, vision and mission.
Branding Projects
Building a Conversion-Focused Website and Brand Identity for Right Track Solutions
Right Track Solutions Establishing a Professional Online Presence for a Growing Railway Services Company Right Track Solutions Establishing a Professional Online Presence for a Growing Railway […]
Building a Beautiful Online Store for In’A’Seashell’s Swimwear Collection
In'A'Seashell Crafting a Luxury eCommerce Experience that Celebrates Unique Beauty & Self-Love In'A'Seashell Crafting a Luxury eCommerce Experience that Celebrates Unique Beauty & Self-Love In'A'Seashell Building […]
Our Brand Design Process
Discovery & Strategy
We fully uncover the DNA of the brand, what it stands for and it's true personality, from here we're able to discover the direction the brand needs to take. Ensuring the brand resonates from identity through to product or service, we ensure the strategy is discovered through a collaborative workshop held with our creative team and key stakeholders of your company.
Ideas Moodboard
Our creative team collaboratively work on producing a brand moodboard, ensuring tones, visuals and approaches are all coherant with the brand message and strategy. We uncover competition and what is working in your industry to help compliment the visual ideas we collate together.
Idea Collaboration
We produce multiple concepts and brand explorations and share them with you, from this initial stage and your preferred outcome, we're able to understand the correct direction to take your brand. Once this is confirmed we begin to further explore colours, tones and more.
Ideas Development
This is the step where things really come to life, as we further explore your preferred concepts introducing them to colour, different layouts, fonts and styles we really put the initial concepts to the test and see how flexible they really are. As part of the concept stage we explore colours which resonate with your brand message and encourage your brand to 'sit pretty' whilst carrying a deeper message of colour.
Finalisation
After exploring, collaborating and locking in a solid colour palette, typeface and logo style, we then formalise this into a final logo pack. This pack consists of all formats you will need for both digital and print material. This can be shared as a logo pack of developed into a 'brand portal' for wider-use.
Brand Guidelines
Upon finalising the logo we're then able to write the brand rulebook, a guide which helps keep formality and structure within the brand. We outline the correct ways to use the logo, which fonts to use, how to use them and finally which colours your brand is made up. This document should be your go-to when it comes to any marketing.
Brand Collateral
As part of the branding process is then rolling your brand out onto your business collateral, this can include business cards, brochures, leaflets, stationery, email signatures and every other touch point your business has in both the digital and print format.
Work In Progress
Let’s create something to change your future
Let’s discuss your project or requirements, let us get under the skin of your business and figure out the pain points.
Send us a message or contact us:
Call - 0121 448 8690
Email - hello@sketch-creative.com
Branding
for small businesses through to Global players
We're here to help you get noticed. We create brands that sets you apart from your competition, so you can attract more customers, grow your business and achieve results. We’re perfectionists and we love clients who are ambitious, motivated and determined in what they do.
Creating, Developing and Delivering Impactful Brands
We create brands that speak to you, your customers and your audience. We dig deep to understand who you are, what your brand offers and who your audience is. We create a brand with the correct tone of voice and visual impact that rolls out across all different forms of advertising online and offline.
Our Branding Services
Brand Strategy
Understanding your competitors and industry to discover the perfect strategy for your brand.
Brand Identity Design
Giving your brand some identity through logo, type, colour and styles.
Brand Guidelines
An extensive rulebook on how to use your brand to keep consistency and structure.
Tone of Voice
Discovering how your brand should speak, through visual and written content.
Brand Collateral
Applying your brand into your immediate collateral such as business cards, leaflets and brochures.
Brand Workshops
Hosting an internal workshop to really uncover the brand ethos, vision and mission.
Branding Projects
Our Brand Design Process
Discovery & Strategy
We fully uncover the DNA of the brand, what it stands for and it's true personality, from here we're able to discover the direction the brand needs to take. Ensuring the brand resonates from identity through to product or service, we ensure the strategy is discovered through a collaborative workshop held with our creative team and key stakeholders of your company.
Ideas Moodboard
Our creative team collaboratively work on producing a brand moodboard, ensuring tones, visuals and approaches are all coherant with the brand message and strategy. We uncover competition and what is working in your industry to help compliment the visual ideas we collate together.
Idea Collaboration
We produce multiple concepts and brand explorations and share them with you, from this initial stage and your preferred outcome, we're able to understand the correct direction to take your brand. Once this is confirmed we begin to further explore colours, tones and more.
Ideas Development
This is the step where things really come to life, as we further explore your preferred concepts introducing them to colour, different layouts, fonts and styles we really put the initial concepts to the test and see how flexible they really are. As part of the concept stage we explore colours which resonate with your brand message and encourage your brand to 'sit pretty' whilst carrying a deeper message of colour.
Finalisation
After exploring, collaborating and locking in a solid colour palette, typeface and logo style, we then formalise this into a final logo pack. This pack consists of all formats you will need for both digital and print material. This can be shared as a logo pack of developed into a 'brand portal' for wider-use.
Brand Guidelines
Upon finalising the logo we're then able to write the brand rulebook, a guide which helps keep formality and structure within the brand. We outline the correct ways to use the logo, which fonts to use, how to use them and finally which colours your brand is made up. This document should be your go-to when it comes to any marketing.