Building a Digital Home for D5 Construction
Rebuilding Cosmedics Online to Feel as Good as Their Clinics
May 22, 2025
D5 Construction
Bringing a Trusted Family Builder’s Values to Life Online
D5 Construction
Bringing a Trusted Family Builder’s Values to Life Online
D5 Construction
Building a Digital Home for D5 Construction
Project Summary
D5 Construction is a family-run building company based in Birmingham, with over 20 years of experience and a reputation for doing things properly. From home extensions and garage conversions to patios and garden rooms, they’re known for their quality craftsmanship and grounded approach. But more than that, they’re known for how they treat people - with care, respect and honesty.
They’d built a strong name through word of mouth, but their online presence didn’t reflect the warmth or professionalism behind the business. So they came to Sketch with a clear goal: to create a website that feels like them. One that helps people understand what they do, builds trust and encourages enquiries from the right kind of clients.
Deliverables
Website Design, Website Development
Duration
12 Weeks
Industry
Construction
Story-Led Structure
A Website That Shows What They Do and Why It Matters
From the start, it was clear this wasn’t just about listing services. D5’s values of family, trust, and pride in their work are what set them apart. So we built a site that tells their story in a way that feels real and relatable. Each service page talks about more than just the job itself. It’s about creating space for growing families, helping people stay in the homes they love, and making everyday life work better. We kept the tone friendly, honest, and helpful. Just like the team behind the brand.
Designed to Build Trust
A Clear, Confident Presence That Gets People to Reach Out
Everything on the site was created to make the next step feel easy. We built a simple, friendly quote form that starts the conversation without pressure, and outlined the four step process clearly so people know exactly what to expect. Testimonials and service guarantees appear throughout, alongside photos and a short intro video that shows the team in action. It all works together to build trust and make a strong first impression. No fluff. Just thoughtful design that gets results.
D5 Construction
Building a Digital Home for D5 Construction
Project Summary
D5 Construction is a family-run building company based in Birmingham, with over 20 years of experience and a reputation for doing things properly. From home extensions and garage conversions to patios and garden rooms, they’re known for their quality craftsmanship and grounded approach. But more than that, they’re known for how they treat people - with care, respect and honesty.
They’d built a strong name through word of mouth, but their online presence didn’t reflect the warmth or professionalism behind the business. So they came to Sketch with a clear goal: to create a website that feels like them. One that helps people understand what they do, builds trust and encourages enquiries from the right kind of clients.
Deliverables
Website Design, Website Development
Client
D5 Construction
Industry
Construction
Duration
12 Weeks
Story-Led Structure
A Website That Shows What They Do and Why It Matters
From the start, it was clear this wasn’t just about listing services. D5’s values of family, trust, and pride in their work are what set them apart. So we built a site that tells their story in a way that feels real and relatable. Each service page talks about more than just the job itself. It’s about creating space for growing families, helping people stay in the homes they love, and making everyday life work better. We kept the tone friendly, honest, and helpful. Just like the team behind the brand.
Designed to Build Trust
A Clear, Confident Presence That Gets People to Reach Out
Everything on the site was created to make the next step feel easy. We built a simple, friendly quote form that starts the conversation without pressure, and outlined the four step process clearly so people know exactly what to expect. Testimonials and service guarantees appear throughout, alongside photos and a short intro video that shows the team in action. It all works together to build trust and make a strong first impression. No fluff. Just thoughtful design that gets results.
